EN | IT


Client:

Grom - Unilever



Location:

Italy

80 gelato shops worldwide


Services: 

  • Market analysis, study of competitors and international trends.
  • Business models.
  • Experience configuration (user, food, brand, digital).
  • Communication strategy support.
  • Brand and concept design management.
  • Prototyping.
  • Audit and profiling.
  • Processes and procedures engineering.
  • Format design management.
  • Digital purchasing platform.
  • Project management.
  • General contractor.
Being called by Unilever as the only Italian Company able to offer strategic consultancy and integrated design with international experience and multidisciplinary approach it is a source of great pride. 
Grom’s idea is to apply the same principle used by the best restaurants all over the world to the production of gelato: buy the best quality raw materials from one side and to optimize procedures and processes from the other.
We have committed ourselves to this ambitious project with all our expertise focused to enhance Grom’s design manual, its related consistency, production scaling, effective cost, and bespoke ordering system. The remodeling phase is just at the beginning.
 
"What makes us happy? A child smiling while eating a Grom's gelato."


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